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View Full Version : BCA calls out KFC and Susan G. Komen for the Cure for egregious pinkwashing campaign


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04-24-2010, 12:03 AM
Breast Cancer Action -- respected watchdog of the breast cancer movement -- is calling out money-making giants KFC and Susan G. Komen for the Cure for their egregious pinkwashing campaign "Buckets for the Cure." This partnership exploits breast cancer and does the most harm in low income communities already disproportionately affected by health issues like obesity, diabetes, as well as breast cancer.

More... (http://www.news-medical.net/news/20100424/BCA-calls-out-KFC-and-Susan-G-Komen-for-the-Cure-for-egregious-pinkwashing-campaign.aspx)