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It sounds noble:
a cosmetics company promises that if you buy one of its products, a portion of the sale will go toward “the fight against breast cancer.”
But what if that cosmetic contains chemicals that might actually increase your risk of developing the disease? .....

http://www.thinkbeforeyoupink.org/Pages/CosmeticCompanies.html

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New York Times Ad
http://www.thinkbeforeyoupink.org/PDF/NYTimesAd.pdf

It sounds noble:
Buy this vacuum
cleaner and Eureka will give a dollar
to a breast cancer organization.
But wait. A dollar gift on a $200
purchase is less than one percent—
and Eureka caps its annual contribution
from the sales at $250,000.
Is the company spending more on
its “Clean for the Cure” ads than it’s
donating to the cause?
It’s not just Eureka. American Express
donates a penny per transaction when
you “Charge for the Cure.” BMW kicks
in a buck per mile when you test-drive
its cars, which produce chemical
compounds linked to breast cancer.
Avon lipstick, Yoplait yogurt—the
list goes on and on. During Breast
Cancer Awareness Month (October), pink-ribbon
promotions are everywhere.
Breast Cancer Action urges you to
“think before you pink.” Will your
purchase make a difference?
Or is the company exploiting breast
cancer to boost profits?

Preventing, curing, and guaranteeing
quality treatment for breast cancer
will require real change—and not the
kind you carry in your pocket.

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TAKE ACTION
http://www.thinkbeforeyoupink.org/Pages/TakeAction.html

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